Software architecture · powered by AI

We build the tools your business doesn’t have yet.

Automation, line-of-business software, e-commerce — powered by AI, adopted by your teams.

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Three pillars

One craft, three grounds.

The same thread everywhere: bespoke software, powered by AI. Three places where it changes everything.

  1. 01

    Automation

    Repetitive work, handed back to the machine.

    Formatting files, replacing Excel, automatic presentations, data processing, data visualisation.

  2. 02

    Middleware

    Your line-of-business software, built bespoke.

    PLM, PIM, BI, DAM, CRM, shoot workflows, asset requests.

  3. 03

    E-commerce

    Everything that sells online.

    Showcase site, e-commerce, search engine, auto-merchandising, landing pages, client area.

The craft in detail
Proof, not promise

One number per pillar. Dated. Replayable.

Every case study carries numbers you can re-run — and the detail of what isn’t measured. Two of the three still await their reading or the client’s consent: we say so, rather than showing it green.

  • Automation 373 → 0

    misplaced values in a collection’s workbook, audited and turned around in 3.8 s.

    Offer structure · Sept. 2026
  • E-commerce Measuring

    headless sites live for Meridian clients — Lighthouse, weight and journey readings in preparation.

    Headless sites
  • Middleware Pending consent

    a collection plan made faster, one season carried across its twelve links. Measured; publication awaiting consent.

    PLM · PIM · DAM
See the case studies
The house rule

A control must measure what it claims. A green that measures nothing lies more effectively than no green at all.

That’s why every case study also states what it doesn’t measure. It’s the one thing on this site a competitor can’t copy tomorrow — they’d have to have done it.

A single action

Describe what’s eating your time.

We’ll tell you which pillar it falls under — automation, middleware or e-commerce — and where to start.

Talk about a specific case

No commitment.